What was the Recreatives R.I.M?

What was the Recreatives R.I.M?

R.I.M. was vehicle built for 3 years in the 1970’s and was the precursor to the MAX IV, and looks much like it. R.I.M. stood for “Recreational, Industrial, Military” as it was marketed to those segments. The big letters “R.I.M.” are embossed right in the plastic body, between the headlights, so its identification is unmistakable.  The design of the vehicle was a collaboration between Recreatives Industries and an Attex designer who was on the Recreatives payroll for about one year in 1974 or 1975.  Recreatives subsequently made some changes to the design and badged it MAX IV.